Much of our work relates to understanding and reducing the negative impacts of businesses, cities and communities on the environment. This activity is firmly rooted in the principles of sustainable development and in reconciling the social, environmental and economic impacts of human activity.
This also emphasises that cities are places for people. Urban infrastructure and systems therefore need to be optimised to enhance quality of life and to limit the impact of citizens and their cities on the environment.
This encompasses a wide range of activity from top-down carbon and sustainability strategies, to bottom-up community engagement and user-led innovation.
It also recognises that central to achieving many future city transformations is the need to win support and potentially change the behaviours of citizens. This requires a detailed understanding of the needs and motivations of citizens, as well as framing the benefits and imperatives in a way that inspires action.