Croatia’s national electricity company, HEP Group, commissioned us to review the potential of a national charging network to enable electric mobility. This specifically focused on ways to integrate EV infrastructure provision with HEP’s existing business models and commercial activities.

Phase one encompassed the detailed analysis of a range of business models options. This was informed by a review if global good practice and engagement with local stakeholders. Findings were synthesised into a report which identified opportunities and barriers to market entry. It also gave a comprehensive overview of measures and incentives to encourage the uptake of EVs.

Phase two provided a more detailed analysis of HEP’s choice of preferred business model. Opportunities to create, deliver and capture value were profiled and assessed in the context of the Croatian market. This  illustrated key considerations and opportunities for successful implementation. This was based on relevant experiences from across Central Europe, including an examination of the role of national energy companies integrating electric vehicles with existing commercial and research activities.

Image by Lucijan Blagonic